E-commerce will go viral on social media in 2023
LONDON, Dec 27 (Reuters Breakingviews) – One of China’s biggest exports in 2023 will be its social e-commerce phenomenon. TikTok, YouTube and Amazon.com (AMZN.O) are among the companies rolling out features that blend online sharing and shopping. The latest craze also is destined to run into some limitations. There’s early evidence that selling goods over live social …
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